A few key terms come up in every manufacturer conversation. Here is what MOQ, lead time and turnkey actually mean.

Key takeaways

  • MOQ is the minimum units per product/run.
  • Lead time is order-to-delivery duration.
  • Turnkey means end-to-end, ready-to-sell production.

MOQ

Minimum Order Quantity - the smallest number of units a factory will produce per product or per run. Lower MOQs reduce a startup's risk.

Lead time

The time from confirmed order to finished goods, covering production, filling, packing and sometimes notification. Plan around it.

Turnkey

A turnkey manufacturer handles everything - formulation, testing, packaging, regulatory and production - so you receive a finished, ready-to-sell product.

Guidance compiled by the OEMHallmark research desk. Always verify current certifications, MOQs and terms directly with each manufacturer.